If you disappeared for thirty days, what breaks first?
Aap 30 din gayab ho jaayein. Sabse pehle kya rukega?
Most founders answer in under three seconds. That speed is the problem.
₹12,500 First 5 seats only.
We begin in
- --days
- --hours
- --minutes
- --seconds
One day with founders and business heads who are all quietly running the same company as you: one where every real decision still has to touch them.
By the first high tea you will know exactly why yours cannot run without you. The reason is a word you have never put on a dashboard.
You leave with a system on one page, and a dated day of deliberate disappearance.
- Saturday 21 November 2026
- Registration 9:00 am · we begin 9:30 sharp · close 8:00 pm
- Crowne Plaza, Okhla Phase 1, New Delhi
- Capped at 20 · closed room
You are not busy. You are the socket.
Every person in your company wakes up with a battery. They all recharge from one point.
Your desk.
That is why everything routes to you. Not because your team is weak, and not because you failed to hire well. Because the company was designed, without anybody meaning to, with a single socket in it.
Tick the ones that are true this week
- Your phone buzzes with things a person two levels below you could have decided.
- Your best person left. The comfortable one is still here, eleven years in.
- You have hired more, bought the software, written the SOPs. The buzzing did not stop.
- Your last holiday was a slower version of work.
- You are running a fifty-plus-person company on a fifteen-person operating system.
Three or more? Then this room was built for you.
It is not skills. Not systems. Not hiring.
You have already tried all three.
Skills are now on rent. Cheaper than your office WiFi bill, with better uptime. No CTC, no notice period, no Diwali gift.
Systems move the queue. They do not change who wants to stand in it.
Hiring adds more batteries to the same socket.
There is exactly one thing left that you cannot rent, cannot buy and cannot hire: the charge a person walks in with.
Nobody measures it. It appears in no report. And it quietly decides everything: who stays, who coasts, who drains the room, and whether your company can survive thirty days without you.
“Culture is what you pray for. Design is what you draw on a board before tea.”
Run the morning’s first sum on your own company
In the room we do this properly, zone by zone, on a whiteboard, with your team dotted onto the curve. Here is the rough version, right now.
₹2.1 crore – ₹4.2 crore
Seven things in your hands by the time you leave
Your company, mapped
Every person on your team plotted across five energy zones, and what each zone is actually worth. Most founders discover their most expensive salary is producing zero.
Your leak, in rupees
A live calculation on your own payroll number. You walk out knowing what disengagement costs you every year.
The Monday Move
One person, one task one notch above their skill, one protected ninety-minute block. A move you run the morning after, and it starts building your first owner.
The Audit Card
One question you can run on any employee or manager, every month, in thirty seconds. Postcard-sized, built to be photocopied and handed to your managers.
A dated day of disappearance
One full working day inside three weeks, blocked in ink, genuinely unreachable.
Your heaviest worry, with a first step
The evening turns the lens on you. Your fog of worries sorted into concerns, dreams and fantasies, the heaviest one rewritten, and a first step with a 48-hour deadline.
Your system, on one page
The Boat: rituals, values, strengths, heading and witnesses, drawn part by part. Then the Captain’s Ritual for dawn, every hour and night, with your first log written before you leave.
One day, hour by hour
Morning: why it all routes to you
Registration.
The Disappearance Test. Thirty days away, what breaks first? One word.
The battery and the socket. Why your best people quietly perform on Monday, and why the room lifts when your chair is empty.
High tea, 15 minutes
The Curve. The appraisal bell curve, with PERFORMANCE erased and ENERGY written in its place. Five zones. Your live payroll leak.
Lunch, 30 minutes
Afternoon: the room that keeps you out
The zones nobody names. The comfortable performer. The relay manager. And the one person whose week-long absence would raise the room’s energy.
The door in. Flow, what actually produces it, and the one notch above skill that opens it.
F.L.O.W. The four walls of a room where people rise without being pushed. Then the One Chair: one founder’s real case, worked by the room on experience, never advice. And the Audit Card, drilled live.
Your Monday Move, written down in the room.
High tea, 15 minutes
Evening: your own system
The Fog Dump. Concerns, dreams and fantasies, and the sacrifice test that tells them apart. Private; nobody reads your page.
The Boat. Your system drawn part by part: rituals, values, strengths, heading, witnesses.
The Five Doors. Automate · Delegate · Integrate · Postpone · Do it yourself, last, and most expensive. Run live against your real calendar.
The AI Mentor Clinic. Phones on. One prompt. Seven silent minutes.
The Captain’s Ritual. Dawn, hourly, night. Your first log written before you leave. Then your day of disappearance, dated in ink, and your pod of three founders.
Close
This room is not for everybody
It is for you if
- You are a founder, co-founder, CEO, COO, business owner, managing director, chairman or partner, bootstrapped or funded.
- Your company has 50 or more people.
- You are willing to spend one day looking at your own part in it.
It is not for you if
- You want a profit hack, a growth tactic or a motivational high.
- You want theory, a framework deck and a certificate.
- You want somebody to agree that the problem is your team.
- You are not willing to write anything down.
I am not a trainer. I lived in the cage.
In 2015 I sold my home and my car to start Ethika, against my family’s wishes. Two colleagues quit alongside me to follow a roadmap I did not have yet.
For years, I was the company. Every decision routed through me, and I mistook that for importance.
It was a cage.
Then came the anxiety attacks. Eighteen days on water. Ten days of silence. What I found in there was not peace. It was a job description.
Everything in this day comes from what I lived and then had to rebuild. This room has been running since 2018. There is no ponytail and no stage voice.
Founder of two companies. Both bootstrapped. Both profitable. Neither has taken a rupee of outside money. Ethika Insurance Broking · Ethika WorklifeSusheel Agarwal on LinkedIn Susheel Agarwal on Quora
- 750+corporate clients
- 2,00,000+lives covered
- 90%of clients stay
- 4.9 4,000+ Google reviews
- Great Place to Work® Certified 2026
- Special Jury Recognition, Claims Excellence, India InsurTech Summit 2026
- Asia’s Best Innovation-led Insuretech, Indian Chamber of Commerce
Why that matters in this room: I am not handing you a theory I read somewhere. I built two companies with no outside money, and I only built the second one after I learnt how to get out of the first one’s way. That is the whole subject of this day.
A Great Place to Work certificate is not decoration on this page. It is the only honest evidence I can offer that the room I am about to teach you to build, I actually built one.
Why I run this
Ethika pays my bills. This room is for something larger.
India has the founders, the talent and the market. What it does not have enough of are companies that can run without their founders: rooms where people rise on their own. Build enough of those rooms and India does not just supply the world its talent. It leads.
The fee keeps the room serious. The mission keeps it running.
See the room before you sit in it


A glimpse of the last room
What the cohort actually looks like. Real founders, in a real room, doing the work. Not stock photography.

Founders, on camera
What founders said when they walked out
“I honestly feel this is a phenomenal masterclass — clear, relatable, and packed with practical takeaways. The segment that challenged the traditional belief of ‘Capacity + Capability = Potential’ was an absolute eye-opener.”
“An outstanding workshop for deeply understanding what workplace happiness actually means — learning how to work with people in the ‘Hope Zone’ was an exceptional, actionable takeaway for our leadership team.”
“This session completely changed my perspective and my future approach toward workplace happiness. A lot of my long-held professional beliefs were broken in a very positive, eye-opening way.”
“It was led by heart, and it was quite a noble and novel innovation. I have learned quite a few things here and look forward to implementing this flow architecture in my company.”
“The ease of explaining the concepts around the State of Flow — and the points on employee motivation and retention. It will definitely change my approach toward the workplace.”
“The integration of core philosophical concepts like Karma, Yog and Dharma into a modern workplace-happiness strategy was deeply impactful and truly hit home. Amazing work!”
“I came in with an open mind, and the sheer quality of the thought and content delivered here is fantastic.”
“It gave me a direction for how to manage people — and how to transition to a higher-flow organisation.”
“A practical approach — linking real-world challenges and learning to connect with your team.”
“This concept truly helps us support our employees in achieving their happiness goals.”
“The flow was good, and the ability to connect — through Susheel — was really good.”
“The strategic breakdown of scaling teams. Everything was well structured.”
Straight from LinkedIn
What founders posted after the room. Unprompted, on their own feeds.




What it costs
₹12,500₹9,990 + GST
per seat, for the full day · ₹11,788 all-in · first 5 seats only, then ₹12,500 + GST for everyone after. No extensions, no exceptions: it would be unfair to the 5 who moved first.
Book my seat · ₹9,990 + GST- UPI, cards, netbanking
10 hours of learning that will change your next 10 years. A lifetime of learning.
- The workshop kit: the Founder’s Map, the Curve Card, the Audit Card, the Build Sheet, the CLIMB workbook and the Boat Sheet
- Everyone is CEO, a book written by Susheel Agarwal
- High tea, twice
- Lunch
- Networking with the founders and business heads in the room
- A notepad and a pen
After you book: the first ten minutes
Payment confirmation and your GST invoice, by email.
A WhatsApp message from a real person, not a broadcast list. Venue details and your joining note reach you there first.
Your pre-work. Twenty minutes, and one number to bring.
Every objection, answered plainly
I cannot leave my company for a whole day.
You have just answered the Disappearance Test. If one day is genuinely impossible, this is not optional for you. It is urgent.
Practically, it is one Saturday. Every founder who has told me they could not leave has left, and their company was fine. That in itself is the first piece of evidence.
Is one day really enough?
It is enough to do the thing that matters most: find the cause and put a rupee number on it. The day is one continuous programme that ends in action, not a teaser for something else.
What it cannot do is your Monday for you. That part is yours.
Is this a motivational seminar?
No. There are no slides all morning and exactly one after lunch. Nobody stands up and shouts. You will do arithmetic on your own payroll, plot your own team on a curve, and write down things you will not want to show anyone. It is closer to a diagnosis than a talk.
Will you try to sell me insurance?
No. Not one pitch, not one demo, not one brochure. This is a rule of the room, not a courtesy. Ethika is where I learned all of this; it is not what the day is for. Nobody from the company will call you about insurance afterwards unless you ask.
I have already done delegation and SOP courses.
So had most of the room. This is not a course on handing things over. It is about why the handover keeps coming back.
My company is smaller than 50 people. Is this too early?
This room is built for companies of 50 people or more, and I would rather tell you that plainly than take your money. Under 50, one socket still just about carries the load. Above 50, the socket becomes the ceiling, and every month you wait is expensive.
Can I bring my co-founder?
Yes. If you run the company together, the two of you hearing the same day saves a hundred second-hand retellings later. Each of you books your own seat. Seats are for the roles listed under “Who it is for”, never for delegates or team members.
What I share in that room is sensitive. Who sees it?
The room runs on one rule, agreed aloud in the first ten minutes: numbers never carry company names, stories never carry surnames. Your payroll figure, your team map and your written pages stay with you. Nothing is collected, nothing is photographed.
And if there is somebody you would rather not sit beside, tell us before and we will seat you apart. No questions.
I am not technically the founder.
The cage does not care whose name is on the shareholders’ agreement. It only cares whose phone buzzes. CEOs, COOs, managing directors, chairmen and partners are all welcome.
Is there an online version? Recordings?
No. Half of what works here happens because the founders are physically in one room: the standing counts, the silences, the moment somebody else takes the marker. It does not survive a Zoom link.
There are no recordings either.
What language is the room in?
English, with the Hinglish every Indian founder actually thinks in. If you read this page comfortably, you belong.
I am not in New Delhi. Worth flying in?
Plan to land the night before. A late flight home the same night is possible but tight; most people from out of town will want to stay the night. Travel and stay are yours. New Delhi is the date that exists.
Do I need to prepare anything?
About twenty minutes, three days before: ten happy memories, two quick polls, and your monthly all-in payroll number. Bring that number. It becomes your leak.
The night before, have three more things to hand: last week’s actual calendar, your team list, and a charged phone with one AI app on it.
What happens after the day?
You leave inside a pod of three founders, with a WhatsApp group made in the room and a date in it. At ninety days they ask you exactly two questions: Did you disappear? Did your word survive?
What if I book and then cannot attend?
Tell us before the day and your seat moves to a later date. It cannot be passed to someone else.
Do I get an invoice? Is GST included?
The fee is ₹12,500 plus 18% GST, or ₹9,990 plus GST for the first 5 seats (₹11,788 all-in). You get a proper GST invoice, so if your company is paying, it is an input credit and not a sunk cost. Want it in your company’s name? Enter your GSTIN on the payment page.
How do I make my business run without me?
Most founders try hiring, software and SOPs first. Those move the work, but it keeps routing back to you, because the company was built around one point: your desk. The fix starts with seeing who on your team carries their own charge and who recharges only from you. The morning maps that on your own team, and the evening builds your system for stepping out, ending in a dated day you disappear.
How do I delegate as the founder of a growing company?
Delegation fails when you hand over the task but not the ownership, so it comes back. Start smaller than you think: one person, one task, one protected block of time. That is the Monday Move you write in the room and run the morning after. The evening adds the Five Doors: automate, delegate, integrate, postpone, and do it yourself last, because that is the most expensive.
Why does every decision in my company still come to me?
Usually not because your team is weak or because you hired badly. The company was designed, without anybody meaning to, so that everything routes through one person. Below 50 people that still works. Above 50, it becomes the ceiling, and the cause is something no dashboard tracks: the energy a person walks in with.
Is this leadership training for CEOs and business owners?
Yes, but not the usual kind. It is built for founders, CEOs, COOs, business owners and managing directors of companies with 50 or more people, bootstrapped or funded. There are no slides all morning, exactly one after lunch, and no certificate. You work on your own payroll, your own team and your own calendar, and leave with a system on one page.
Still deciding? Write to me at susheel.agarwal@ethika.co.in. A human, not a broadcast bot. Ask anything, and if the honest answer is that this room is not for you yet, that is the answer you will get.
One word this morning.
One date in three weeks.
Make the word survive the date.
You already know what breaks first if you disappear. You have known it for years.
One day. Come and fix the reason.
“I went in thinking my company can’t run without me. I came out realising I’m the reason it can’t.”
Book my seat · ₹9,990 + GST₹12,500 First 5 seats only.
Book your seat in the next cohort.
Tell us a little about you and your company, then reserve your seat for Saturday 21 November 2026 · Crowne Plaza, Okhla Phase 1, New Delhi with secure payment.
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Seats are limited and confirmed in the order interest comes in. A real person reads every one.